Lead Generation Process Flow

Attract — The process mainly starts with the step of targeting the strangers and inducing them in such a fashion that they actually become visitors of your website and business.

Convert — The next step is converting the Visitors into actual leads through various channels like forms, landing pages, and even Calls-to-Action.

Close — This step involves the procedure of inducing the leads to eventually purchase by attracting them with the portfolio

Delight — You have to try and make sure that every customer turns into a delighted customer religiously.

These are some of the steps involved in a successful online lead generation process.

Steps Involved in Online Lead Generation Process-

Discover — At the first place, the visitor discovers your business by one of your marketing channels so you need to gain a good online appearance.

Calls-to-Action — This step basically involves the process of a visitor clicking on an image or message that induces them to do certain sort of action.

Landing Page — The CTA page takes the visitor to a landing page that is basically designed and optimized in a fashion to gather the information about the lead in exchange for an offer.

Offer — It is basically anything that is being offered on the landing page be it a course, template. It must have enough value that the visitors must find worthy of getting in return of their personal information.

Form — The form on the landing page collected information of the visitors through the aid of various fields. Forms though can be technically embedded anywhere on the site are hosted on the landing pages. This facilitated the lead generation process as when the visitor fills in the information and submits it you have a new lead ready at your disposal. 

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